Is old school marketing really dead?

Many say today that the old way of marketing your business is dead, but I believe that utilizing both online and off line marketing techniques are equally important to building, marketing and growing your business. It is hard to believe but there are still people out there who do not use computers. If you want to reach those people then you must market in a way to reach them. Let's talk about some ways to reach the non-internet users.
Old school marketing is still alive, word of mouth is still the best way of marketing. There is a feeling of pride when someone comes to you to try your product or take a look at your business opportunity because someone recommended that they did.
Word of mouth marketing speaks of value, integrity and trust. People only recommend things they trust and like.
So how do you do old school marketing effectively?
# 1 have a product or service that offers value to your customers or prospects

#2 be a person of integrity, tell the truth.
use business cards
it is still ok to hand out your business cards, this lets others know that you are in business and that your business is legit.
mailling list is also effective, you may have to send out alot of mail but if only a few people responds it is still worth it.
you can still host home parties if your business model calls for it thye are still effective today.